free tool

When Do You Break Even?

Measure your CAC payback period and find out how long until each new customer pays for themselves. The faster you recoup, the faster you scale.

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Your Metrics
$

Total cost to acquire one customer

$

Average monthly revenue from one customer

%

Revenue minus cost of goods sold

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Your Results

Enter your metrics and click Calculate to see your payback period

Want to accelerate payback?

Ad Prophet AI analyzes your full acquisition funnel to find ways to reduce CAC and accelerate payback across all channels.